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What are private podcasts?

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Why would you want to set your podcast to private?

Ever since podcasts began they’ve been a public thing and the idea has been to get your show into as many ears and podcast apps as possible.  But what if you want to communicate with an audience privately but you still want them to have the same podcast listening experience they’re used to?

Well, now you can thanks to Whooshkaa and the introduction of private podcasts. 

iTunes Google Podcasts Stitcher Spotify

How do private podcasts work?

Each listener gets access to your podcast via their own private feed which is linked to their email address.   

This unique link gives them access to your private content via their favourite podcast app so they can listen to it in exactly the same way they listen to your regular content.

How do you create a unique private podcast link?

All you need to do is upload the email address of your private users to the back end of Whooshkaa, either individually or in bulk via a .csv file and the Whooshkaa tech gurus do the rest.

If you need to remove someone because you don’t want them to have access anymore it’s as simple as deleting their email.

Why would you create a private podcast?

You’re a business that wants to improve internal communications

If you’ve got messages you want to communicate but you’re getting the sense your employees would rather poke their eyes out than have ANOTHER email in their inbox, why not keep them updated via podcast?  

You don’t need to create a production heavy show with all the bells and whistles of something you’re used to seeing on the charts.  A private podcast for your business could be a simple audio message from your founder or comms department that’s a much more efficient and effective way to communicate to your team.

Since each listener’s unique feed is linked to their email address if someone leaves the company or no longer needs access to the content, you can just remove their email and they won’t be able to listen anymore.

You’re a school looking to expand remote learning options

Whooshkaa created this technology because they saw an opportunity for businesses but when COVID 19 unexpectedly hit they also saw an opportunity for schools who needed to work out how to provide education remotely.

With private podcasts, once a student has subscribed with their unique link, every lesson a teacher uploads will be immediately available on their phone. 

Whooshka is offering free private podcasts for schools until the end of 2020.

You’re a podcaster who wants to offer private content to paying subscribers

One of the ways to monetise your content is by getting listeners to become members via sites like Patreon in exchange for bonus content. 

Private podcasts give you the ability to make individual episodes private in your existing feed or create new feeds filled with private content only for subscribers.

This means you can give paying fans a way to listen to bonus content without having to leave their podcast app.  And if you’ve got a big back catalogue of episodes you could even set your archive to private so only paying subscribers can access shows beyond a certain date.

Game. Changer.

Got another idea for how to use private podcasts?  Leave a comment below.

Want to start your own podcast but need a little help?  Download my “How To Start A Podcast” guide or sign up for my online podcasting course, PodSchool.

1 Comment
  1. Antionette Blake says:

    This is a great option for parents and families who want to leave a legacy but keep it in the family.

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GET MY FREE PODCAST GUIDE

WANT TO START A PODCAST BUT HAVE NO IDEA HOW? THIS GUIDE TAKES YOU THROUGH ALL THE TOOLS AND TECH YOU NEED TO GET GOING!

SEND IT TO ME!