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PodSchool Podcast | Make podcasting easier with seasons

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Make podcasting easier with seasons | PodSchool Podcast

Want to make podcasting less of a punish?

If you’re wondering whether to start a podcast you might be worried that once you start you’ll need to ship out episodes every week for the rest of your life.

While consistency is essential in podcasting, breaking your show up into seasons can be a great way to take some of the pressure off and also keep the content interesting for your listeners.

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What are seasons?

Essentially seasons are just a way of packaging your show into smaller morsels.

So instead of uploading an episode every week for the rest of your days, you might release a season of 5, 10, 20 episodes (the number is entirely up to you), then take a break and release another batch of episodes a few months later (again you can be flexible here).

Releasing your show like this can make it easier to batch record episodes ahead of time and can give you an opportunity to take a well-deserved break in between seasons (this will be especially important if you’re not making money from your podcast and are doing it on top of all the other things in your life).

What is batch recording?

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It keeps things interesting

You can release your episodes in seasons without changing the content too much.  For example, I release my podcast You’ve Gotta Start Somewhere in seasons but each season is the same concept – conversations with media celebrities about how they got into show business.

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The other way to do it is to keep the general theme of your show the same but change the focus of the episodes slightly from season to season.

For example, Gimlet Media’s show, Startup focused on the startup journey of their business in season one and then shifted focus to other businesses for subsequent seasons.

They’ve also varied things up so not every season is the same.  Sometimes they’ll feature one business per episode, other times they’ll shape a whole season around the story of one business.

Seasons gives you the flexibility to think more creatively about your content and keep the content interesting for both you and your audience.

Got a burning question you’d like answered on the podcast? Send me an email.

Need some help getting started or setting up your home studio?  Download my free podcasting guide.

Got some time on your hands? Read the full episode transcript

[00:00:00] Hello and welcome to the show. Today I am going to be delving into the topic of podcast seasons. When you are starting out or if you have yet to start your podcast and you're thinking "Holy crap! that's a lot of work and I have to do it every single week for the rest of my life. How am I ever going to be able to come up with that much content"? Or "What if life gets in the way? How am I going to do this forever?" It can be a stressful thing when you are beginning so I wanted to just drop into your head the idea of seasons as an option for your show. Essentially this is a way of packaging smaller morsels of your program into maybe six, eight, ten, twenty episode lots (it could be whatever number you choose) and wrapping a little bow on each season and then having a break in between. This can mean you can batch record and get ahead of yourself and do a whole season at one time, release that season and while the season's rolling out, start recording and getting ready for your next season. Or alternatively if you are doing it week by week it can give you a chance to just have a break in the middle.

[00:01:12] Like I said the seasons can be as long or as short as you want but it can take some of the pressure off needing to do a 52 week, year in, year out show which can be really daunting for people.

[00:01:25] You may have listened to a show by Gimlet Media called 'Start Up.' This was their very first show and it followed the process of them building their podcasting company from scratch and in season one they focused on their business Gimlet Media. Then in Season 2 they focused on another business. So it can be a really nice way to not only give yourself a break but to also vary the content a bit from season to season. Sure if it works for you, you can do all seasons the same. I do that with my interview series, 'You've Gotta Start Somewhere'. I did a long first season with a lot of episodes then I had a break in between and now I'm starting up season two with some new episodes but essentially the essence of the show is the same. But if you have an overarching theme where you could focus on a different area each season then it can be a really nice way to break things up and give yourself a little bit of a chance to snooze in between. Remember there are no real rules about seasons in terms of the length or how many episodes there are. As always it will depend on your content and what is best for you and your audience. So think about that before you have a panic attack thinking "Oh God I have to do this for the rest of my life?"

[00:02:45] You don't have to. It doesn't need to be something that is going on in perpetuity. Things can exist in seasons and to be honest, if you wrap an idea up in one season then there doesn't need to be another one. There are some shows like 'S Town' which was just perfectly told in one season. It was a brilliant run of episodes and of course it leaves everybody wanting more but it wrapped up just like a really nice film or a television season and then you can go on to a new idea. Don't think that podcasting means you have to be crawling across the finish line every week until you are absolutely broken and bruised and suffering a nervous breakdown. You can do it in a much easier simpler way with seasons.

[00:03:27] I hope I've taken some of the pressure off or maybe it's just made you think differently about your content. If you've got any questions please head to podschoolpodcast.com. There you can also find the show notes and a link to my online podcasting course PodSchool. Thanks so much for joining me. I will see you next week and until then, happy podcasting.

 

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