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PodSchool Podcast | Do you need to edit your podcast?

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Do you need to edit your podcast? | PodSchool Podcast

The short answer? Hell yes!

Editing can be scary if you don’t know what you’re doing but not editing your podcast can be even scarier! You always want to be shipping out your best content to your listeners and more often than not, that means your original audio will need a little bit of trimming (nobody is perfect).

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Learning the basic skills of editing isn’t hard (you can enroll in my online podcasting course, PodSchool and I’ll take you through it…see what I did there?) and all it really takes is practice but if you want to be a serious podcaster you’re going to need to get some training so you can at least tidy up your episodes a bit.

You don’t need to invest in expensive software, in fact you can edit your podcast on a free program like Audacity.

The thing it’s likely to cost more of, is time.  But it’s worth it to make sure you’re shipping out a show that’s in much better shape than the one you originally recorded.

Your show is your business card. It’s your brand and you want every single episode that goes out into the ether to be the best it possibly can be.

The most important thing to remember is…your audience has NO IDEA what didn’t go into the show.  This is a great thing to keep in your mind when you’re umm-ing and ahh-ing about what to leave in or take out.

If your guest or co-host takes a long time to get to the crux of their story, or you go off-piste or someone says “um” 700 times it’s always best to cut that stuff out and remember that the people who are listening won’t have a clue what’s been left on the cutting room floor.

Ultimately, you want the show that ends up in your listener’s ears to be as perfect as it possibly can be (nothing is ever perfect) and that means you have to be willing to let go of some of the stuff that might have felt good at the time but doesn’t serve your listener.

Got a burning question you’d like answered on the podcast? Send me an email.

Need some help getting started and setting up your home studio?  Download my free podcasting guide.

Got some time on your hands? Read the full episode transcript

[00:00:00] Hello and welcome to the show today. I'm going to be talking about the importance of editing your podcast. If you're not doing this already I would highly advise you to do it. If you're not doing it because you have no editing skills there are plenty of services out there (including PodSchool.com.au) that can help you ship out a show that's in much better shape than the one that ends up coming out when you just open the microphones, start yabbering and ship out whatever ends up going down on tape.

[00:00:34] Your show is your business card. It's your brand. Every single episode of your program goes out into the ether and is ingested into people's ears and you want it to be as best as it possibly can be. If you've never thought about audio as a 'show' or you haven't done much audio work before it can be a bit difficult to work out what the structure of a show should be. But there is very rarely a time when there won't at least need to be some kind of work on the edit after you've recorded an episode. Essentially you want to make sure you're putting your best foot forward.

[00:01:13] More often than not you'll notice when you're recording anything it will always feel like the discussion went for much shorter than it actually did and the most important thing you can remember when you're editing your podcast is that your audience has no idea about what didn't go into the episode.

[00:01:39] I've been working with some people helping them on their edits lately and one of the things they really struggle with is leaving stuff on the cutting room floor. Naturally if you've got killer stories and great gear and it's all really succinct and your guest or you deliver it in a beautiful bite sized piece with a bow on it and it sounds great you're never going to let those kind of bits of an episode slide. But if your guest takes a while to get to their story or you and your co-host go off piste or it takes a while to get to the crux of what you're trying to say, it's always going to be for the best for you to edit that stuff out. You want the show that ends up in your listeners ears to be as perfect as it possibly can be. Of course it's never going to be absolutely perfect but if you just trim down some of the fat it will be much more enjoyable for the person who's having to consume the content. You need to be willing to let go of some of the things you spoke about in the show and realise that your audience will never have a clue that it didn't make it into the episode. You want your audience wanting more every time they come to your show and the way to do that is to make sure that you're only putting the best of the best into the program.

[00:03:00] Next week I'll talk about some of the ways that you can actually make your edit easier when you're at the record stage of the process but for now I just want you to marinade on the idea that the only person who knows what is in that original audio is you. So whatever you cut out, your audience will have no idea and they will always be better off for you going through and tidying up the show and making sure it's as good as it possibly can be by the time it gets to them. Thanks so much for joining me this week. As always you can head to PodSchoolPodcast.com where there are a whole bunch of resources to help you including a tech guide that will take you through all the tech that you need to set up a home studio and a link to my online podcasting course, PodSchool.com.au where I take you through all of the steps of the podcasting process from beginning to end, including how to edit your show.

[00:03:52] I'll see you next week and until then happy podcasting.

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